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Michael Archer

Michael Archer ’82

Marti Wronski

Marti Wronski ’94


February 2011

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Alums take the floor at upcoming leadership events

The college’s CEO Breakfast and Strategy Series always features outstanding business and community leaders. This season, these leaders include two college alumni: Marti Wronski ’94, vice president and general counsel for the Milwaukee Brewers, and Michael Archer ’82, president of Applebee’s and Applebee’s International.

Wronski will speak on Feb. 3 from 7:30-8:30 a.m. at Riverview Country Club in Appleton. Her topic: “There’s No Crying in Baseball! The Challenges of a Small-Market Club in Major League Baseball (and a few good stories, too).”

Archer’s session, “Applebee’s: Contemporizing a 30-Year-Old Brand, One Neighborhood at a Time,” will be held April 5 from 7:30-8:30 a.m. at the F.K. Bemis International Center. VerHalen Commercial Interiors will sponsor his talk.

Wronski is beginning her eighth season with the Brewers and her sixth as vice president and general counsel. In her role, she oversees all legal and contract work, including players’ and coaches’ contracts, sponsorship contracts, trademark issues and compliance management. 

Before joining the Milwaukee Brewers, Wronski worked as a litigation associate in Foley and Lardner’s Milwaukee office from 1997 to 2001 and served as assistant professor at Marquette University Law School for the 2002-2003 academic year.

A native of Neenah, Wis., Wronski graduated summa cum laude from St. Norbert and from the UW Law School with high honors in 1997.

Wronski and her husband, Andrew, reside in Whitefish Bay, Wis., with their four sons, Jonah, Luke, Sam and Charlie.

Archer was appointed president of Applebee’s Services Inc. and Applebee’s International Inc. in May 2008 and leads the overall strategic direction for Applebee’s Neighborhood Grill and Bar, the largest casual dining restaurant chain in the world. He is primarily responsible for the organization’s vision, future brand evolution and tactical and strategic plans to improve results in all areas of the business.

Previously, Mike served as president and COO of T.G.I. Friday’s U.S.A., where he led the successful turnaround of the T.G.I. Friday’s brand.

Before joining T.G.I. Friday’s, Mike was president and CEO of Z’Tejas Southwestern Grill.

Dedicated to developing others in the industry, Archer has been active with the Multicultural Foodservice and Hospitality Alliance and the Women’s Foodservice Forum, for which he has served on the board of directors and executive committee.

Currently, Archer serves on the national board of directors for the Make-A-Wish Foundation, a position to which he was elected in April 2009.

Mike studied accounting at St. Norbert. He lives with his family in Kansas City, Mo.

Information and registration are available online. The fee for each CEO Breakfast and Strategy Series presentation is $60.

Feb. 1, 2011

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