There is Strength in Numbers: The St. Norbert College Strategic Research Institute

The St. Norbert College Strategic Research Institute is one of the Midwest’s most respected sources of data-driven insight. For businesses and nonprofits throughout the region and beyond, the institute provides the means to make strategically sound decisions on fundamental questions of opportunity, direction and growth.

Established in 1983 as the Survey Center, the Strategic Research Institute has greatly expanded its capabilities under the ongoing leadership of founder Dr. David Wegge.

The institute’s state-of-the-art methodology, responsive performance and uncompromising integrity have resulted in the steady acquisition of high-profile clients representing a broad spectrum of organizations.

The St. Norbert College Strategic Research Institute provides a wide array of social science research services, scalable to projects of any size. They include:

Business Research
  • Market research
  • Market feasibility studies
  • Location analysis
  • Net promoter score analysis
  • Customer satisfaction surveys
  • Employee satisfaction surveys
  • Advertising impact analysis
  • Message testing
  • Customer value analysis
  • Online panel development
  • Research management
  • Public relations research
Non-Profit Research
  • Referendum analysis
  • Community quality of life studies
  • Needs assessments
Other Services 
  • Economic impact analysis
  • Website usability analysis
  • Demographic analysis and projections
  • Omnibus surveys
The Institute’s Primary Research Competencies Are:
  • Survey research – online, mail, telephone (landline and cell), in-person
  • In-depth qualitative interviewing
  • Secondary data analysis
  • Statistical modeling
  • Focus groups