Bodenheimer to speak at Sport and Society Conference hosted by St. Norbert and the Green Bay Packers

May 22-24, 2012

From , November 28, 2011
by Mike Counter,, 920-403-3089

George Bodenheimer, executive chairman of ESPN Inc.,will be one of the featured
speakers at the academic conference "A Mirror of Our Culture: Sport and Society in
America." This national conference will be hosted by St. Norbert College and the
Green Bay Packers, May 22-24, 2012.

Bodenheimer will speak to conference attendees on Wednesday evening, May 23, at 7
p.m. at Michels Commons on the St. Norbert College campus.

An ESPN and cable industry pioneer, George Bodenheimer is the company's longest-
tenured top executive and has led an unprecedented period of growth for ESPN. In
1998, he was named ESPN's fifth president since the company's launch in 1979. In
2003, he was also appointed president of ABC Sports, overseeing all the multimedia
sports assets of The Walt Disney Company, and in 2004 he assumed the role of co-
chairman, Disney Media Networks, encompassing strategic planning for Disney's
media assets.

As executive chairman of ESPN Inc., Bodenheimer leads one of the world's premier
brands with over 50 business entities and counting--including seven 24-hour domestic
television networks (ESPN, ESPN2, ESPN Classic, ESPNEWS, ESPN Deportes, ESPNU,
ESPN 3D); 46 international television networks; ESPN3 (broadband); ESPN The
Magazine; and other growing new businesses.

Under Bodenheimer's leadership, ESPN has acquired a collection of rights unparalleled
in scope, including Monday Night Football, NBA, MLB, NASCAR, college football and
the BCS, college basketball, The Masters, Premier League, golf's British Open and
tennis' US Open and Wimbledon.

This is the second conference of its kind put on by St Norbert and the Packers. The
first conference was held in 2010. This partnership between an NFL team and an
institution of higher education brings together academics and business professionals
from around the country.

The Packers have held their summer training camp at St. Norbert College for 54
years, the longest such relationship between a pro football team and a college in the

Presentation or paper abstracts will be accepted until Jan. 23, 2012 with notification
of acceptances shortly thereafter, following review by the conference steering
committee. Formal conference registration will open on Feb.1, 2012, and close on
April 1, 2012. Registration will be limited.

For more information on the conference, go to,
or contact Karen Cleereman, conference administrative coordinator, at or (920) 403-3777.