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Keynote Speakers Announced for St. Norbert College's New Family Business Summit

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From St. Norbert College, March 9, 2020
by Mike Counter,, 920-403-3089

St. Norbert College’s Schneider School of Business & Economics’ new Family Business Forum will kick off with a daylong summit on Friday, April 3, at the F. K. Bemis International Conference Center on the college campus.

The program allows participants the opportunity to explore relevant issues and topics, while discussing real-world challenges and opportunities within a select cohort of their peers.

The keynote presentations are:

“Return Driven Strategy”
Presented by Mark Frigo and Russell Gottesman, Center for Strategy, Execution and Valuation
The Return Driven Strategy framework, developed by Mark Frigo, is a set of foundations and tenets of business strategy developed from both detailed research and extensive real-world applications. It is the culmination of more than 10 years of intensive research aimed at identifying and categorizing the root causes of success for the best performing companies in the U.S. and throughout the world based on decades of performance history.

“Leading Through Change”
Presented by Tom Ealy, retired president and CEO of Ameriprise Auto & Home

The two defining qualities of today’s enduringly successful companies – big or small, privately held or public, manufacturer or service provider, domestic or international – is the capacity to learn and, by extension, the capacity to change – fast. Creating and nurturing these two capacities is first and foremost the job of the leader at the top. But every executive, manager and, especially, front-line supervisor must embrace and embody them for the company to achieve sustained success. To do that requires a concerted focus on the four pillars of corporate life: strategy, structure, process and people. It sounds dry, but it’s anything but. And it sounds simple, but of course, it’s anything but that, too. This talk will provide you with a framework to guide companies through the constant renewal necessary to learn, change, and grow – personally and organizationally.

In addition to the keynote presentations, the summit is comprised of three tracks: an owners track, a next generation track and a people and culture track. There will be several presentations under each track throughout the day.

The forum’s mission is to foster healthy family businesses through learning, sharing and creating effective solutions regarding critical issues and problems confronting family businesses.

The group will meet nine times per year, anchored by a daylong Family Business Summit each spring. There will be two-hour facilitated monthly sessions featuring subject-matter experts on topics of relevance to family-run businesses.

The cost for the summit, which is open to the public, is $99 per participant; $79 per participant for three or more from the same organization. To register, go to

For more information on the Family Business Summit or on the Family Business Forum, contact Dean Stewart, executive director for the Center for Exceptional Leadership at St. Norbert College, at 920-403-3406 or

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