Digital marketing
Overview
This webpage is one of millions engaged in marketing products, services, and, yes, colleges and universities. And websites are just the tip of the iceberg when it comes to digital marketing. Social media, banner ads, email, search-engine marketing, content marketing, digital billboards are all competing for eyeballs, too.
Primary Major Credential
B.B.A.
Offered As
Major & minor
Academic paths
As a digital marketing major at SNC, you’ll learn how to connect with audiences through the platforms they use every day. We’ll teach you how to craft compelling messages, analyze performance data, and adapt to emerging technologies. You’ll build skills in social media strategy, email marketing, SEO and content creation — tools that are essential in today’s digital-first world.
This major is offered through a partnership with Rize, giving you a mix of in-person and online learning. You’ll take core digital marketing classes on campus with SNC professors, and also complete a few specialized online courses taught by experts from other colleges. These online classes are recorded, so you can watch them when it works best for your schedule. It’s a flexible setup that helps you stay on track while learning the latest tools and trends in digital marketing.
Featured faculty
If there’s one thing that SNC professors and instructors have in common, it’s a passion for teaching and sharing their expertise. You’ll also find them dedicated to providing personalized guidance that supports your academic and career aspirations. Discover the distinguished scholars you’ll be learning from.
Career outcomes
You’ll find many ways to apply the insight, skills and hands-on experience you will gain through a degree in digital marketing. Career options include:
- Digital marketing strategist
- Marketing content strategist
- Public relations manager
- Social media marketing manager
- SEO specialist
- Marketing analytics specialist
- Content marketing manager
- Mobile marketing professional
- Video marketer
- Interactive technologist
- Email marketing specialist
- Client manager
- Digital Marketing Specialist
- Digital Marketing Analyst
Related clubs & organizations